Do Facebook and Twitter hold a key to finding a cure for cancer? A few weeks ago I had the opportunity to explore that idea at a national meeting of communications experts, […]

A few years ago, data overtook oil as the world’s most valuable resource. Now it’s everywhere. Every little move people make, especially in the digital space, is measured and carefully stored away, […]

It’s April: the month where January wellness resolutions go to die. As the local gyms empty and donuts reclaim their place as the breakfast of workplace champions, it is tempting for those […]

Get a group of Hispanics from different backgrounds together, and they can spend hours cracking each other up over ordinary Spanish words and phrases that have hilarious (and often shocking) double meanings […]

Just about every behavior change initiative today needs some kind of online presence. Many organizations build websites as a matter of course. But unfortunately, many websites are missed opportunities. Organizations that approach […]

I was 14 when a tiger shark attacked teen surfing sensation Bethany Hamilton and bit off her left arm. I remember the news story so vividly — and my subsequent dread of […]

Today’s audiences expect authenticity.

As the nation’s Hispanic population continues to grow, unhealthy food brands are increasingly and disproportionately targeting minorities, exacerbating health disparities. But for public health campaigns fighting this trend reaching Hispanic audiences takes […]

With the latest upheaval of the American health insurance system now on hold, how should insurance companies and others who care about coverage face the immediate future? After years of interviewing Americans […]